A Message from SA CITY Director of Club Development- Adriano Allain



Dear SA CITY soccer families,


As many of you already know, we recently announced that Nick Hallam has transitioned to take a position with the Texas Tech Women’s Soccer program. In the interim, I have moved to take on most of his responsibilities, but will heavily rely on the senior directors and staff to continue our daily operations, to give me a “lay of the land” and step up and show leadership in other assigned tasks. We would like to thank Nick for his guidance, integrity and passion these past six years. Nick’s legacy in developing a club wide and dominant style of play will live on and evolve in the years to come. 

I share a quote from Charles Darwin (1809), “It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.” Last month, we took the bold step to take extreme ownership of our player pathway and to provide the best learning environment for all our players, all levels.
If you want to grow soccer’s finest fruit – you grow it yourself. Player/Person development is non-linear. We have to know how to conduct this process in it’s entirety. Growing a garden is not simply plugging in a seed in the ground. You have to understand all the mechanisms/dimensions – soil choice, fertilizer, pest control, water, frost, sunlight.
Our mission is to develop expert players and teams while instilling highly desired character traits to the youth of San Antonio and surrounding cities. A particular training environment and coaching methodology is required to develop these creative, intelligent, free thinking and adaptable players and teams. Our team of directors and coaches will continue to expand our style of play and teaching methods over the summer and you will see marked improvement in enjoyment, game understanding, soccer fitness, skill acquisition and performances immediately this Fall 2018.
With regards to club development, we have a golden opportunity in the coming months to rebrand SA City SC in the image of our membership. This will be an inclusive process, as the Board will conduct an anonymous online member survey, shortly. We want to get as much feedback as possible, so we can prepare to raise standards for all programs and install a champion mindset across the entire organization.
During this process to rebrand our values and redefine attitudes, we will be guided by the 3 H’s:

Honesty – Heightened self-awareness, speak the truth, take constructive feedback, and move on fast.

Hard Work – Essential or nothing gets done.

Humility – Essential to avoid complacency and arrogance.
On behalf of the SA CITY senior directors, SA CITY club coaches, SA CITY club administrators and SA CITY Board of Directors we are honored to serve you and welcome this opportunity to lead the club to new heights.
I’ll be out at State Cup games this weekend in Round Rock and at our Player Placement Events next week. Please stop by and say hello. I’m happy to meet you and look forward to an awesome 2018/19 season.
For your reference, my bio has been updated on our homepage. Here is the link…..https://www.sacitysc.com/our-team/
The golden age of San Antonio soccer is right around the corner – exciting times ahead.
Warm regards,


Adriano Allain
Director of Club Development
email: aallain@sacitysc.com
phone: (210) 880-5772 | mobile: (650) 380-0099
San Antonio City Soccer Club, 12055 Starcrest Dr. San Antonio, TX 78247
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SA CITY announces departure of Nick Hallam


SA CITY announces departure of Nick Hallam
Hallam to become Assistant Coach at Texas Tech University Women’s Soccer Program
It is with heavy hearts that SA City SC (formerly Lonestar SC San Antonio) announces the departure of our Director of Coaching, Nick Hallam. Nick leaves the club to take on an exciting new position as Assistant Coach of the Texas Tech University Women’s Soccer Program! Coaching at the NCAA Division 1 level is indeed a great opportunity, and we at SA CITY SC wish him the best of luck in his new role. We are proud to see one of our staff rewarded for their work and additionally, we believe the support and commitment of our long-term development plan for players and our coaching staff has prepared and equipped Nick to move forward into his new post.
Coach Nick has coached youth soccer for nineteen (19) years and has been in his position as DOC with Lonestar SC SA (now SA City SC) for six (6) years. Being offered a coaching role at the NCAA Division 1 level at a top ranked program such as Texas Tech University is a forward and logical move to advance his coaching career.
Nick will leave behind an impressive list of accomplishments with the Club. On a club level, most importantly, he has put player development at the forefront of youth soccer here in San Antonio. He has implemented a club wide curriculum that has given SA CITY SC a great reputation for its club wide style of play. He has assisted in putting SA on the map nationally and has been influential with helping place players on US National Youth Teams. Through his leadership we have had players consistently identified and recognized at USSF Regional ID Events. We are proud Nick has helped in the consistent exposure of many of our teams at US Club Soccer National Events, such as the NPL Finals and the US Club Soccer National Championships, of which our ’02G Red SA won this past year. Nick has been a key figure in bringing more opportunities to the players of San Antonio by playing a vital role in the development of the USC Champions League. Nick helped lay the foundation for our College Placement Program that is constantly growing as a result of the development of our players and the addition of key members of staff that have aided in placing more than 100 players in college programs around the country.
During his time here at Lonestar SC SA (now SA City) he has obtained both his USSF “A” License as well as his NSCAA Advanced Director of Coaching Diploma. Under Nick’s leadership SA City has seen the club grow to include 1250 players and 55 teams, now the largest youth soccer club in San Antonio.
We at SA City SC thank Nick for improving and building our fantastic Coaching Staff. He has mentored and encouraged staff and established a well-defined staff education program. Coach Eric Johnson states about joining the staff 2 years ago, “I could not be happier with my decision as I have learned a great deal off of him (Coach Nick). He is an analytical thinker as a coach and as a director. He is truly consumed with helping young players become not only better footballers, but better people. I have not only gained a very intelligent colleague as a resource on my own individual journey, but also a lifelong friend.”
We at SA City SC have every confidence in the leadership of our current Program Directors in moving forward and continuing the foundation that has defined our coaching and training philosophy. As Coach Nick states, “I have confidence Adriano and the Program Directors will take on the baton and be key figures in the leading of the club. They collectively have the qualities, the experience, and the professional drive to continue to progress the club forward while also protecting the work we have been able to achieve to this point.”
We wish Nick nothing but the best in his new role at Texas Tech, and know he will make a positive impact on the women’s college game, just as he has for youth soccer here in San Antonio. As he moves on to the next stage of his coaching career, Coach Nick says “I wish nothing but the best for SA City SC moving forward and I will be popping back in from time to time to recruit the talent that will continue to be developed from this program by the excellent staff and club philosophy.”
#SACITYSC #ChangingtheLandscape

SA CITY welcomes Adriano Allain to professional staff


SA CITY adds Adriano Allain

Allain to become Director of Club Development for SA CITY

SA CITY is delighted to announce the appointment of Adriano Allain as Director of Club Development. Adriano will impact the future development of the club in all areas. Adriano will also join the professional coaching staff for the 2018-2019 season.


A license coach added to staff

Adriano holds a USSF A and Youth license, he also holds the NSCAA Premier Diploma among an impressive collection of soccer credentials.

Adriano joins us from California after a brief detour to Austin. Originally from Brazil, Adriano moved to California to play for San Jose State University mens soccer while studying International Business. After attending SJSU Adriano played in the USISL for the California Jaguars.

Adriano began his coaching career in 1999 with MVLASC as a board member and head coach before creating Red Star Soccer Academy in 2009 as the Founder and Technical Director beginning with 35 players and growing the club to 350+.

During his time in California Adriano also coached for Region IV ODP, CYSA-North State ODP, NSCAA and is an ID2 scout for US Club Soccer.

“I am delighted to join SA CITY and be given the opportunity to be an integral part of the future development of the club. The rebrand of the club held big appeal for me and was a factor in my decision to join what I believe is an exciting project. I will work as hard as possible to increase the opportunities that the club can provide for the youth of San Antonio and can not wait to get started” – enthused Adriano Allain

Adriano will relocate to the San Antonio area over the summer with his wife and two children.